Focus on Six Sigma
Design for Six Sigma (DFSS/TRIZ)
Improving product launches and customer satisfaction using the Design for Six Sigma (DFSS) and Theory of Inventive Problem Solving (TRIZ) concepts are the focus of this exciting new program launch. It has been developed in conjunction with Dr. Kai Yang, local author and professor of Industrial and Manufacturing Engineering at Wayne State University in Detroit.
“The present business climate increases the pressure on companies to develop highly reliable products and services at a reduced cost,” says Norma S. Simons, president of Simons-White & Associates and co-developer of the new DFSS/TRIZ program. “Data indicate that approximately 70-80% of the cost and value of a product is driven by the product development process.”
DFSS is a new wave in the application of Six Sigma tools to product development and launch. Simons notes, “Unlike the regular Six Sigma (DMAIC – Define, Measure, Analyze, Improve, and Control) practice, which is mostly focused on process improvement and defect reduction, DFSS focuses on the early stages of the product development process and is a systematic approach to bring customer value, creativity, and Six Sigma quality into the product development process. DFSS has helped many companies greatly improve their sales, market share, and R&D capabilities.”
TRIZ is one of the least known but most powerful tools in the Design For Six Sigma toolkit. The TRIZ method is based on more than 50 years of research on millions of patents aimed at unlocking the secrets of inventions and technical breakthroughs.
“TRIZ introduced many effective tools and methods to offer innovative solutions for difficult problems and bring structured creativity into the product development process,” says Simons.
Get the details on Simons-White & Associates’ Design for Six Sigma (DFSS/TRIZ) training course.

